It's Bad On Purpose To Make You Click
Read the original on Astral Codex Ten →
Summary
A short (~275-word) comic poem in galloping Kiplingesque anapests with the refrain 'It's bad on purpose to make you click.' The conceit: the outrage-bait you see on social media (some 'loony in Maine,' a 'galaxy-brainer in Brooklyn' saying sunsets are transphobic) isn't a real national trend but engineered engagement-bait written up 'real slick' by an intern; the only defense is to starve it of attention rather than fire back twelve-page rebuttals that just raise engagement metrics. Closes by mock-elevating the refrain into an 'invincible mantra' that 'banishes all the demons of Mara and Baal.' Well-crafted, scannable, and genuinely funny, with a memorable hook -- but a single familiar point and thin in substance, as light topical verse.
Why this score
Quality 59 · Solid. Top-of-Solid (59): scored on craft + substance as a creative work -- competent-to-good comic verse with a quotable refrain, above the lighter Elon-Musk topical poem (57), but slight in ideas (one well-worn point about outrage-as-engagement-bait) and held just under the Strong threshold per the tail-down discipline for light topical pieces; well below the serious EA poem (568, 75).
Claude’s paradigm shift 30 · Slight. Slight (30): no novelty in its moment -- the observation that outrage media is engineered to maximize clicks/engagement was thoroughly mainstream by 2023; the value is in the comic delivery, not the idea.
Real-world impact 1 · Negligible. A comic Kiplingesque poem on outrage-as-engagement-bait; competent light verse with one well-worn point and no material-world reach → RWI 1.
Humor 3/5 · Scissor Statement. Polished comic verse satirizing outrage media; sharp escalating absurd lines ('sunsets are transphobic') — a deft, intentional humor piece → 3.